Your contact form is wasting everyone's time.
Pepline builds the conversational agent your website needs — starting with the one that replaces your contact form. Scope leads, answer questions, qualify fit — on your services, your standards, your voice.
No account needed to try. The widget you're about to talk to is the product.
Every service business ends its funnel the same way. Badly.
The ghost
A name, an email, and a prayer. Never replies again.
The one-liner
“How much?” No scope, no budget, no context.
The real project
Buried in the pile. The one you almost missed.
Somewhere on your site there's a form. It asks for a name, an email, and a message, and in return it produces mostly noise.
The alternative most of us picked isn't better. A calendar link means your discovery call is the qualification step, so you personally spend 45 minutes finding out what a form should have told you. Multiply by every tire-kicker who books.
The visitor's side is worse. They have a project, questions, and a budget number they're nervous to say out loud. Your site offers them a text box and a promise that someone will get back to them. Most close the tab.
Pepline holds the conversation you can't be there for.
The visitor leaves with an answer.
A scoped brief with a ballpark range, in their inbox before they've closed the tab. A real artifact, not “thanks, we'll be in touch.”
You start at minute 20.
The same brief lands in your dashboard, structured: scope, constraints, timeline, budget signal, fit assessment. Your first call skips the interrogation and starts on the work.
Bad fits cost you nothing.
Out of budget, out of scope, wrong kind of work: Pepline says so politely, in the moment, and points them somewhere useful. You never see the lead, and they never resent the silence.
One platform. All the agents your site needs.
Under the widget is a no-code platform for lead-facing agents.
Replace your contact form
An intake agent that interviews prospects the way you would, answers from your services and pricing conduct, and qualifies fit. The conversation ends in a scoped brief both sides keep.
It's allowed to disqualify — early, kindly, with a reason.
The full case →Put your expertise to work
An advisor that gives leads the benefit of your domain expertise before the first call. It answers their real questions from your own knowledge — grounded, sources shown — and probes the assumptions behind the question. The conversation ends in a written recap, sent by email.
When your documents don't cover it, it says so.
The full case →Reshape everything. None of it is code.
We set your agent up with you. From then on, everything it knows and everything it's allowed to say is yours to edit from the dashboard — in plain language. These aren't settings buried in a prompt; they're the objects the agent runs on.
A flow you edit, phase by phase.
The interview is a sequence of phases you add, edit, and remove. Each phase carries a goal, an exit condition, a turn budget, and what it should come away with — required or optional, free text or chips. Change the questions tonight; tomorrow's conversations run the new flow.
Fit criteria you write.
Ideal, acceptable, poor, dealbreaker — each criterion weighted, each with guidance on when it fires. Next to them, a services catalog: offerings, pricing conduct, deliverables, and the signals that make a project yours.
A library it answers from.
Paste it, upload it, or point at a URL. The agent grounds answers in your library and quotes its sources. Curate the facts you want it to lean on; retire the ones you don't.
It sounds like you, on purpose.
Named voices you define and switch between. Sender identities for the emails it writes. Widget theming that sits quietly on your page.
Versioned, tested, budgeted.
Every prompt is versioned — roll back when an edit doesn't land. A/B experiments on artifact templates, with results per variant. Budgets, rate limits, and allowed domains per agent. French translations you edit yourself.
You see everything it did.
Every conversation is kept whole: the full transcript, what it captured and how confident it was, the fit verdict, the sources it quoted, every event, what it cost — and the exact configuration snapshot that produced it. A funnel shows where conversations stop. Run several agents, or several organizations, from one dashboard.
It's allowed to say no.
Most lead tools are built to let everything through, because their metric is captured leads. Ours is qualified ones. Every agent on the platform inherits the same permission: the intake agent disqualifies bad fits — kindly, immediately, with a reason — so time-wasters never cost you a discovery call. The advisor says “the sources don't cover that” instead of improvising, and flags the gap to you. You define the standards; the agent holds the line.
“You are permitted to disqualify. Do it early, do it kindly, and do it with a reason.”
That no is worth more than it looks. A prospect who gets a respectful, instant answer talks about you. So does one who fills a form and hears nothing for a week.
Live before lunch.
Start with a conversation.
We set your agent up with you — your services, your standards, your knowledge — most of it pulled from your site. A morning, honestly.
Embed one script tag.
The agent shows up where you want it: inline, popup, slider, popover, or a side tab. No site to put it on? Link to its hosted full-page chat instead. Small, cookie-free, and it behaves itself on your page.
Read artifacts, not form fills.
Briefs, recaps — each arrives by email and in your dashboard with the full conversation attached and a verdict up top. Close the deal, log the outcome, and the next conversation runs sharper.
The questions everyone asks.
No. It states your ranges, under your rules, marked subject to review. Still too much? Run brief-without-numbers mode: full scoping, no figures, the range conversation stays yours. Most tenants start there and turn numbers on later.
Pepline only speaks from your configuration: your services, your rules, your knowledge. When a visitor asks something outside that, it says it doesn't know and flags the question to you instead of improvising. Every transcript is stored and reviewable. You will read the early ones; that's the point of the beta.
Chatbots route. A Pepline agent is built on your reality, is allowed to say no, ends in an artifact the visitor keeps, and shows you every exchange — with the configuration that produced it. Chatbots do none of that.
And the people on the other side?
They get the thing they came for: a straight answer. No email gate, no cookie banner, no pretending to be a human named Jessica. The artifact — a brief, a recap — is theirs to keep, whoever they end up hiring. If they leave better informed than they arrived, the agent did its job even when the answer was no.
One plan. Everything included.
Beta pricing, and it's a commitment: the price you start on is the price you keep, for as long as you stay.
Every capability on this page, all of it.
No tiers, no seats, no meters.
Card required. Cancel from the dashboard — no email, no call.
Or kick the tires, free.
One site, your full configuration, up to 10 conversations a month. No card.
No per-conversation metering, no “contact sales” tier. If Pepline doesn't pay for itself in one saved discovery call a month, cancel from the dashboard.
Questions, answered like the product would.
What agents can I build? +
Two use cases run in production today: an intake agent that replaces your contact form, and an advisor that answers from your documents. Anything else lead-facing starts as a conversation with us — we shape it with you, on the same platform.
Is this only a form replacement? +
No — that's the first use case, and the one most people arrive for. Underneath is a platform for lead-facing agents; the advisor is the second one in production.
Does it replace my CRM? +
No. It replaces the empty half of your CRM. Artifacts are yours as email and as structured data in the dashboard — move them wherever you work. Pepline owns the moment before the pipeline.
How long does setup take? +
A morning, honestly. Most of it is you deciding what your fit criteria really are, which is time you owed yourself anyway.
What languages does it speak? +
The visitor's. Configuration is per-tenant; the conversation follows the visitor's language. (Beta: French and English are first-class.)
Where does the data live? +
EU-hosted, cookie-free widget, transcript retention you control. Visitor emails are collected once, with consent, to deliver the artifact.
Can I see conversations that didn't finish? +
Yes, including where they stopped. Abandoned conversations are your most honest funnel feedback: they usually point at a question asked too early.
What does it cost my page speed? +
One deferred script, a few KB until opened. The widget is a guest and acts like one.
What happens to my price after beta? +
Nothing. The price you sign up on is locked for as long as you keep your subscription. Beta pricing is the thank-you for betting on us early — any future raise applies only to people who arrive after you.
Retire the form.
The fastest way to judge Pepline is the widget in the corner of this page. Ask it something hard. Ask it what happens when you're not a fit. Then picture it answering for you.